What’s Trending: Week of 8.24.2015

Facebook adds a Donate Now button for all non-profit pages, Google incorporates Tweets into search results, and the Australia Zoo celebrates Patrick the wombat’s 30th birthday on Tinder. Here is Spawn’s weekly What’s Trending report!

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What’s Trending: Week of 8.20.2015

The best designed landing pages of 2015 (so far) and what makes them great, Google reduces the number of Local search results from 7 to 3, test drive a MINI on Instagram, and more. Here is Spawn’s weekly What’s Trending report!

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Multi-Generational Travel Takes Flight with the Whole Family

It’s back to school season, which for many families really means back to figuring out how to balance carpooling, soccer, ballet, homework, family dinner and a thousand other things. Making time in the daily schedule for family, especially with grandparents or extended family included, can be harder than wrangling the kids to sit around the dinner table without incessantly checking Snapchat. That is why Multi-Generational Travel, especially experiences that center on aspirational family adventures, is having its day. Multi-Gen vacationers …

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Alaska Wild Salmon Day

The Alaska Legislature has a bill pending to make today, August 10, Alaska Wild Salmon Day to Alaskans a day to celebrate a sustainable resource that is intrinsically woven into our lives economically, recreationally, and culturally. In honor of this bill, we at Spawn Ideas decided to dedicate a week to speaking about this great fish, and how it represents us as both a company and as Alaskans.   8.10.2015  Culture and Versatility Every year salmon carry out a miraculous …

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#LoveWins for Business and Travel

Let’s get right to the point here. Its 2015, gay marriage is legal #ThanksSCOTUS, and it’s not just a human rights issue, but an economic opportunity for the outdoor and travel industry. Now more than ever companies should consider diversifying how they represent their audiences, and specifically include the LGBT community. The LGBT travel sector is now valued somewhere between $65 and $300 billion, and is growing rapidly. And LGBT travelers want to know that on their trips they can …

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The Locavour* Lowdown

*travelers seeking local experiences Whether it’s sustainably grown vegetables, a hole in the wall dive bar, or the speakeasy food truck, travelers are increasingly looking for local experiences. And thanks to the technology, they are #blessed to find the “off the beaten path” adventure they seek. Twenty percent of international tourists, or 200 million travelers, are Millennials looking to their Smartphones to inform them during their wanderings. These younger explorers view their journeys as resume builders, not just exciting adventures. …

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What’s Trending: Week of 07.20.2015

An online savings club that offers you discounts if you opt in to banner ads, Tom’s of Maine utilizes micro-influencers on Instagram, and McDonald’s Netherlands gives away free ice cream because it was just. too. hot. Here is Spawn’s weekly What’s Trending report!

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